BlueFlyers Bluetooth Proximity Marketing
Press Releases

Software Update Released

Dec 8, 2008

A software update has been released for BlueFlyers and BlueAgent.

This release expands the information provided about declined flyer transmissions in Bluetooth Proximity Marketing campaigns. The software will differentiate between timeouts where no response was received, declines where the flyer was rejected, Bluetooth device's that do not support OBEX transfers, and other issues. The updated user's manual contains information on all recognized declines.

The PC Wizard application can now export Proximity Marketing logs to Excel or CSV files. This may aid in preparing reports for customers. The Wizard application's buttons have also been moved to more consistent locations. The maximum number of campaigns in an advanced flyer (scheduled, rotating, per visit) has been increased from 32 to 100.

Bluetooth Proximity Advertising logs can now be copied from a unit simply by inserting (or removing and reinserting) a USB flash drive into any USB slot while the unit is operational. Wait several seconds and the unit will play 4 short beeps to indicate the copy is complete. This will not copy the configuration from the flash drive, it will only copy the logs to the USB drive.

Software Update Released

Sept 23, 2008

A software update has been released for BlueFlyers and BlueAgent.

Updates include support to store a unit's IP address using the dynamic DNS services of DynDns.com. The Wizard has a new configuration page for entering DynDns account information. The unit's web page is updated to allow remote configuration of the DynDns settings. See the included user's manual for details.

Automatic flyer updates from a master FTP site can now support a wider range of FTP servers.

The time between scans in Active mode has been decreased so the unit can find bluetooth devices quicker.

Whitebox Bluetooth Proximity Marketing Announcement

Sep 04, 2008
BlueFlyers is full featured Bluetooth proximity marketing unit that offers remote network access, shared flyer transmission logs between units, multiple ad campaign management, optional FM transmission, and many more features. It is a complete hardware and software solution - no hidden costs for required PCs and operating systems. BlueFlyers offers the longest range Bluetooth transmitters and carries an unbeatably low price tag.

The power of BlueFlyers can now be rebranded by marketing companies and offered to their clients as a complete Bluetooth proximity marketing solution. The whitebox version of BlueFlyers provides everything needed to easily create a rebranded product. Whitebox pricing continues to be extremely competitive, and quantity discounts are offered. Marketing firms who wish to offer clients a complete solution should contact BlueFlyers for more information.

For more information, visit: http://www.BlueFlyers.com

Software Update Released

May 27, 2008

A software update has been released for BlueFlyers and BlueAgent Bluetooth Proximity Marketing units.

This update provides support for multiple ad campaigns and for units automatically downloading flyer updates from a master. It also includes an option for sending duplicate flyers and some status screens that can be seen on a monitor connected to the video output of the unit.

The multiple ad campaign modes are:

1) Rotating Ads: ad 1 is sent to mobile cell phone 1, ad 2 is sent to cell phone 2, etc to evenly attempt sends all advertisements to Bluetooth enabled devices

2) Per Visit Ads: ad 1 is sent the first time a mobile cell phone is seen, ad 2 the second time the same cell phone is seen, etc

3) Scheduled Ads: times are specified for sending each advertisement to Bluetooth enabled cell phones that are in proximity of the unit

Future customers will have the choice of Basic or Advanced units. Basic units support a single ad campaign, whereas Advanced units can be loaded with ad campaigns from multiple vendors and operate in these new modes.

Software Update Released

Jan 16, 2008

A software update has been released for BlueFlyers and BlueAgent Bluetooth Proximity Marketing units.

This update adds capabilities for using multiple transmitters with a single BlueFlyers unit. Supporting up to 7 simultaneous connections per Bluetooth transmitter with multiple Bluetooth transmitters ensures your advertisements are distributed quickly at large events, reaching 14 or 21 cell phones at once.